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Ninety per cent of people across the globe say they first consult reviews before making purchasing decisions. That’s enough to make some businesses out there, ahem, lose their scruples. For them, the desire is to stay ahead of the pack, whatever the cost. The result...

One of the -- dare we say, “interesting” -- phenomenon that we encounter as an online reviews management entity is that of fake reviews. Notwithstanding the fact that most of the consumers who are out there swear by online reviews, a sizable portion of the feedback...

With online reviews continuing to grow in importance over the past few years, it can be hard to determine where exactly your business fits within the matrix. We have all probably come across the astounding statistics at one point or the other. Around the world,...

If you own a business, you probably are already aware of the power of online reviews. And that’s hardly surprising. At least 90 percent of consumers out there say they first consult reviews before making purchases. And a large number of people trust them, in spite of...

Online reviews are something that people across the globe have come to trust. Research indicates that more than 90 percent of consumers read online reviews before making a purchase. And of these, 76% trust what they read. That’s in spite of the fact that reviews are...

The average conversion rate for ecommerce sites stands at 2.35%. A lot of the people that reach your landing page are simply going to leave without taking any action. However, a good number will first add products to their shopping carts, before abandoning your site,...

A staggering 90% of consumers state that they use them to make purchasing decisions, so customer reviews are not something that any business can afford to ignore. If you are a business that operates in Australia, then getting feedback for your company should be...

Consumers across Australia rely heavily on online reviews. Globally, at least 9 in 10 consumers say their purchases are informed by online reviews. Clearly, online reviews are something that no business can afford to ignore. The correct approach involves making it...