How to make the most of user generated content?

How to make the most of user generated content?

Ask digital marketing experts in Australia how you can improve your brand’s online visibility, and they will most likely tell you that the trick lies in Search Engine Optimization (SEO). Search engines, such as Google, Yahoo and Bing, are the workhorses of the...
Why You Should Care About Google’s BERT Update?

Why You Should Care About Google’s BERT Update?

Google’s BERT update is, no doubt, something that you may never have heard about. The noise surrounding its launch has been somewhat muted. That is really surprising, considering that it is probably Google’s most important update in the last five years! BERT will be...